Claybel

Claybel (or Clay Bell) is the label that rapper Clayton Jokythur created in 2013 for him and his friends. Its members include his Torthomies and nano3, amd. and even BRZ, along with himself, of course. Claybel is part of the Universal Music Group and is seen by the big corporation as a very promising birthplace for musical talents.

History
There had been a lot of speculation regarding whether Clayton would or would not create this label; the name had also been target of speculation, but Claybel seems the choice which most suits him, as it is simple, smart and, of course, a wordplay (between his name, the word 'label' and the concept of a 'clay bell', as demonstraded by the label's logo). Depending on the desire to emphasize the wordplay (or some association with clay bells) or the character as a label, it is called, respectively, Claybell and Claybel.

The song "Pretty Big", rumored to be on Tortoise II according to the old leaked tracklist, which would feature all of Clayton's Torthomies, supposedly has a line in which Matt says that Clayton signed him to his label, and this began the speculation.

Clayton at first refused to comment on the matter, just saying his classic "I may, but then again maybe I won't", which left fans and upcoming artists even more curious.

On December the 13th, 2013, also known as Friday the 13th, also known as amd. Party Day, Clayton announced on Twitter that he'd be officially releasing his label. He also released a single, "Cla-Clay Is Back", featuring nano3, one of his signees, to celebrate the occasion and promised "more celebrationz (sic) very soon", which turned out to be the "Tortoise 1.75" EP.

Torthomies
The Torthomies, as they are called between themselves, are Clayton Jokythur and his homies, which go by the names of Matt, The Very Evil Tortoise, Moleque Grandesson, Jewish Criminal, Jah Rules, 4 Chainzzzz and Ninja Treeman.



Matt is also Clayton's best friend. They met each other when they were very little kids, just 3 years old. It was love friendship at first sight. They totally understood each other and got along very very well, almos complementing each other to do a whole lot of nice things. Clayton very oftens name-drops Matt in his song, which just shows how strong their friendship is. Matt is also an aspiring rapper, with lyrics that apparently are above average; his singing, on the other side, is famous for being pretty bad. He's also a notable figure because of his long, often called feminine hair.

The Very Evil Tortoise is a mysterious, evil but not evil-hearted tortoise. He lives in a cave in Tortoiseii, which is where he met Clayton for the first time. He tried to make Clayton come to the dark side, but Clayton enlightened him and made him see that he could still be evil but not evil-hearted, which transformed him and thus convinced him to help Clayton, his new and only friend, with some songs as stuff.

Moleque Grandesson, as his name implies, is Moleque Grande's son. Who is Moleque Grande, you ask? Well, he's just an unimportant guy who lives in Tortacre. But Moleque Grandesson is fruit of his relationship with a very hot girl from Rio de Janeiro (Brazil), where Moleque Grandesson was born. He like to rap in his "carioca style", with a laid-back attitude and a lot of talk about bitches and things like that; he met Clayton in the studio once and they became friends.

Jewish Criminal is exactly what his name says. He was born in Poland to a very poor Jewish family and had to struggle a lot to move up in life; sometimes, that struggle was kind of illegal. This made him richer, nonetheless, and so he could dedicate himself better to his two loves: rapping and chantilly. He tried to rob Clayton once, but Clayton used advanced psychological techniques to dissuade him to do so and they ended up liking each other, so they met more times and even partnered on rap songs.

Jah Rules is a Jamaican who loves reggae and adores Jah. His stage name is inspired by rapper Ja Rule, even though Jah claims it was the American who got inspired by him. Clayton met him on a trip to Jamaica and they smoked a lot of weed together, sharing a lot of thoughts and breezes and weird feelings, which created a bond between them, that Jah describes as "majahcal". He has appeared as a guest artist on Clayton's 1st single for "Tortoise 1.5", the song "1, 2, 3... Jah", which has a reggae-er style.

4 Chainzzzz is a mysterious character whose style strongly resembles that of fellow rapper and almost-stagenamesake 2 Chainz. Added to the mix is a somewhat British accent which makes for even more interesting sounds. He appeared on the track "The Thunder Rage" from Clayton's "Tortoise 1.875" EP.

Ninja Treeman is a ninja tortoise who likes a lot to climb trees or even disguise himself as (specially) pine trees, which make for a very effective way to pass unnoticed. He had been cited early on on Clayton's career, in "Grindin Overseas", when supposedly Birdman assured he was really (supposedly) Birdman, not Ninja Treeman. He later appeared on the track "Flying Away" from Clayton's Tortoise 1.875 EP